sun
Sun Bum: Tom Rinks
Tom Rinks not only understands the art of branding, he can explain it with the passion and precision of a master teacher. In 2009, he came up with the look of S…
Advice Line with Tom Rinks of Sun Bum
Sun Bum co-founder Tom Rinks joins Guy on the Advice Line, where they answer questions from three early-stage founders about refining their brand identities. To…
Sun Bum: Tom Rinks. The Secrets of a Master Brand Builder (2023)
Tom Rinks got his start in the commission-only "shark tank" of midwestern furniture sales. That’s where he learned what makes customers buy. Decades later, thos…
The Case for Sunshine (with Rowan Jacobsen)
Skin cancer comes from the sun. But so do many good things, according to author Rowan Jacobsen. Jacobsen talks with EconTalk's Russ Roberts about the health ben…

